Google adds Maximize Conversions automated bid strategy in AdWords | Industry News

Google adds Maximize Conversions automated bid strategy in AdWords | Industry News

Industry News – Google adds Maximize Conversions automated bid strategy in AdWords

Smart Bidding strategies in AdWords use machine learning to adjust bids tailored for every auction. The algorithms take a number of factors into account, including, of course, the type of bid strategy. The newest addition to AdWords Smart Bidding strategies is Maximize Conversions.

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