Earth Day Google doodle delivers hopeful message from Dr. Jane Goodall

Earth Day Google doodle delivers hopeful message from Dr. Jane Goodall

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To celebrate Earth Day, Google recruited renown ethologist and conservationist, Dr. Jane Goodall, to deliver a message of hope about our planet’s future.

“Every single individual matters, every single individual makes some impact on the planet every single day, and we have a choice as to what kind of difference we’re going to make,” says Dr. Goodall in a video produced for Google’s Earth Day doodle.

Born in 1934, Goodall says she thinks she was born loving animals, and that her whole childhood was, “…animals, animals, animals.” It was her passion for animals that led Goodall to Gombe, Tanzania where she began studying chimpanzees.

As Google notes in a blog post highlighting today’s doodle, it was Goodall’s research with chimpanzees that, “Rocked the scientific world and redefined the relationship between humans and the rest of the animal kingdom.”

Created in partnership with The Goodall Institute, the doodle was developed by a team that included an art, production, and engineering staff. The lead doodler on the project, Matthew Cruickshank, says his goal was to bring Goodall’s stories of childhood, chimpanzees, rainforests, and wisdom to life.

“The mandate was clear — the Earth is a miracle and we all have a duty to care for it,” says Cruickshank about his time interviewing and working with Goodall to create the doodle.

Started in 1970, Earth Day has become a movement, inspiring millions of people from around the world to work together and create a sustainable future. As Dr. Goodall tells Google, “There is still so much in the world worth fighting for. So much that is beautiful, so many wonderful people working to reverse the harm, to help protect species and their environments.”


About The Author

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Search Engine Land and Marketing Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed to a variety of traditional and online publications, including

MarketingProfs.com

,

SoftwareCEO.com

, and Sales and Marketing Management Magazine. Read more of Amy’s articles.

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